If you have ever told an agency or a freelancer “just get me leads,” you are not alone, and you are not wrong to want results fast. But if those leads keep turning into wasted follow-up calls, no-shows, or people who were never going to buy in the first place, the problem usually is not
Marketing Strategy vs. Marketing Plan: Why More Leads Isn’t the Same as Better Leads Read More »
The Honda vs. Rolls-Royce Sales Model: How to Sell With Trust, Not Pressure If your sales process feels like a race to close before someone changes their mind, you are running what Avi Siegel calls a “Honda” process, and it is quietly costing you referrals, retention, and reputation. In this episode of the Planify Podcast,
If you feel like advertising is getting harder but AI makes it easier to produce more content, you are not imagining the tension. In this …
Most small business owners have not written down how their business actually works. Not because they do not know, but because they are too busy …
SOPs for Business: Build a Company That Runs Without You Read More »
If you’ve been running paid ads for your online business over the last year or so, there’s a decent chance something has felt off, even …
The Meta Algorithm Trap: Why Your Ads Stopped Working and What to Do About It Read More »
Entrepreneurship is frequently glorified as a journey of total independence, endless freedom, and autonomous success. Yet, behind the polished LinkedIn updates and revenue milestones, a …
Combating Entrepreneurial Loneliness and Mastering Generative AI with Kenny Jahng Read More »
How does an entrepreneur survive an immediate, catastrophic 80% drop in top-line revenue and emerge with a business that is three times larger, highly automated, …
If you are pouring thousands of dollars into marketing campaigns, SEO, and paid advertising every month, yet your revenue has plateaued, you might assume you …
The Leaky Bucket Syndrome: Why Your Lead Follow-Up System is Killing Business Growth Read More »
When you step onto the football field of the marketplace and look up at the scoreboard, you are not going to see your wife and kids up there. The marketplace doesn’t care how much time you are spending with your family. This is the harsh reality of leadership. Many entrepreneurs scale their companies, achieve massive
How to Integrate Faith and Business for Growth w/ Keith Bower Read More »
Marketing in 2026 is not for the faint of heart. Meta’s algorithms have shifted dramatically since the disruptions of 2024 and 2025, and AI integration is changing the landscape every single day. When what worked six months ago suddenly stops working, most business owners panic. But Liana Ling isn’t most business owners. Known across the
From Litigation Lawyer to Lead Gen Queen: Testing Your Way Out of Marketing Failures Read More »