Why Your Business Website Needs a Pro
As a business owner, you know how important it is to have a website that looks professional and engages your audience. But what you might …
Digital Marketing
The Value of Google Local Search Ads
As a small business owner, you know how important it is to get your name out there and attract new customers. There are so many people using Google to search for businesses like yours. Google Local Search Ads (LSAs) can be a great way to reach your target audience. When it comes to using Google …
Using Competitive Analysis to Thrive in Business
When it comes to business, competition is a part of life. So if you can’t change it, why run a competitive analysis to begin with? The reality is, day by day, new competitors join the market. If you aren’t keeping a close eye on them, they might even move in on your customers. But by …
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Creating a Better Marketing Calendar for 2023
Farewell, December. As the holidays come to a close, and we look to the horizon of the new year, most business owners are planning and projecting. For a 2023 marketing calendar, it’s time to stay current on trends and keep an eye out for intriguing opportunities. We’ve compiled a few simple ideas to stay on …
Better Strategies for a Last Minute Holiday Offer
The holiday season is coming to a peak, and we are in the final stretch. If you’re looking at last-minute holiday offers, we have seven …
3 Festive Marketing Strategies for Small Businesses
The holidays are a crucial time for small businesses. Each year, hundreds of billions of dollars are spent on holiday gifts. As a small business …
Tools for Designing an Effective Landing Page
If you’ve been following along in our series about landing pages, you’ve already read about the types of landing pages you should have and the …
Best Tactics to Create a Better Landing Page
If you read our last post about the three main types of landing pages, it’s probably time to take it to the next level. Once …
Complete Guide: Types of Landing Pages
The truth is, not all landing pages are equal. There are many types of landing pages, and they are present in different scenarios. That means …
8 Steps to a Successful Marketing Funnel
If you caught up on our previous blog, you know that we are talking all about Marketing Funnels this week. In the second of our 2-part series, we are going through 8 elements necessary for creating a solid marketing funnel. 1. Product Market Fit In the first part of this series, we briefly looked at …